Split Testing

Testing the ways you present something as an Internet marketer is essential. If you are taking part in add swaps to help build your list then you need to test different versions of your squeeze page.

Yo could try altering the order in which you have the opt in box,s. If your opt in page has the email opt in box above the name one, try changing them around and see if that increases the amount of people subscribing.

You could try a different lay out to the page or try different bullet points. Try changing the background colour. You need to maximise your sign up rate with your squeeze page so that you get the most amount of sign ups possible.

When doing split testing it is important though to only change one thing at a time, and to keep a record of what works best. By doing this you will eventually be able to maximise your opt in rate.

Here is one of the best ways to increase your opt in rates when doing add swaps. Change the free report you are offering every couple of months.

Sticking to the same free gift every time you do an add swap will cause the number of opt ins to decrease over time.

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